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This is the most common question nowadays that I’m an entrepreneur and do I really need to attend business growth program? Entrepreneurship is a pretty creative & straightforward concept isn’t it! You come up with a superb idea and find investors and after some behind-the-scenes sweat equity, your enterprise becomes an inspiration to others as …

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Getting digitized has become very important as it not only influence market but also business and earning capacity of the marketer. Digital marketing is booming and has become a great career option for all students even industry experts are learning to polish their skills and accelerate the fundamentals of digital marketing. Whatever the learning reasons …

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This is a systematic process where the desired future is envisioned and transferring that mission and vision into a defined goal by the sequence of strategic steps taken by organizational leaders. If we talk about strategic marketing plans that means developing marketing strategies and plans it in the target market. It helps in identifying the …

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With the global scenario of getting digitalized, the marketing industry is completely endorsed into digital world generating maximum profit and output in business and giving its players a wider and broader range of opportunities and channels to reach customers worldwide at a single click. Digital marketing has been around for about two decades. That might …

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Many business owners have digital presence over the various platforms like Facebook, Instagram, google etc but maximum of them either not getting inquiries or these are too less or even if you are getting inquiries you are not getting good conversion ratio. To understand these problems and reaching some conclusion in last 7 days I …

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Dear Business Owners, Everyone in the entire market is talking about cashless economy, cashless business process, impact of digitization in India, every situation is good and bad, few people are feeling good as they have adopted technology and digital system before the time’s demand and few are in tension because they are not aware of …

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Have you ever watched the legendary TV series Mad Men, you cannot but remember Don Draper and company, which is always striving to be original and creating advertising that truly resonates with their audience? But if Don Draper was marketing in 2016, would he still be channeling all of his marketing efforts into the same …

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