Change is inevitable! As time changes so do the website when your site no longer meets your needs than its time to redesign either due to market shift or outdated old version or change in your product strategy we strive to nurture & develop your ideas into Premium, Custom & well designed and developed Websites that are straight out of your dreams.
Our Offerings For Website Restructuring-
- Concept Restructuring
- Content Restructuring
- Lead Capturing Concept
- Minimize The Traffic Loss
When the website is not able to perform its task very well then you must understand that there is a need for restructuring the website but with the concept. In which it involves the agenda for the restructuring, the issues to be resolved which were lacking behind, and how to add some of the interesting facts in it to make it more attractive and engaging.
It can be done in two different ways such as by creating a whole new site, and secondly, by modifying it such as adding relevant content, images, proper formatting, and many more.
Content plays a vital especially for websites as it helps in SEO, which directly affects the page rank. When high-quality content with some powerful words is used then it becomes more engaging and more attractive. The quality of the content matters the most rather than using some of the great quotes or saying, as they can be used, but not everywhere on the website like in about us section, or the services you have to offer. Restructuring of the content does not mean changing the whole website and the content in it but will be changing those, who need to be upgraded. It is also done to make your website more user friendly earlier than before.
Firstly the whole website is gone under the process for analyzing what all things have to change in terms of content, and then the high-quality content is being created which is more engaging, comprehensive, and result-driven. As Google favors the content which is more comprehensive that means that type of content which covers all its subject as the chances of ranking on the front pages increases. Along with these, the user experience is also important.
LEAD CAPTURING CONCEPT
Lead capturing concept means a process of saving the lead information which can be used later to convert them into the paying customer. Leads are the only means of the motivation be it for the sales team or operational team. There are various strategies used for the generating of the leads but are very common and are in use from ages such as signing up the newsletter, or by clicking on getting a quote on the website.
In return for some of the personal information, they are given some discounts, giveaways, free trials, or coupons. This is the best way of getting leads inclusive of their details which can be used after for the conversion.
MINIMIZE THE TRAFFIC LOSS
All the changes or restructuring will be done keeping in mind that there will be a minimum traffic loss, in short, changing things or content with the minimum loss. For this step by step, planning is done to implement before, during, and after the launch of the website with all the changes.
For this first and foremost thing done is keyword research, those which are related to the business or service. The site map is also created which helps in the reduction of traffic loss. And all the keywords are used which were searched before for the website as it helps in ranking for that particular keyword.